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email a
charter
marketing
coordinator

Earn income as part of our exclusive yacht management charter fleet.

Put your yachting investment to work for you. The Sacks Group Yachting Professionals yacht charter marketing department has been the recognized leader in the retail charter brokerage of luxury power and sailing vessels for over 18 years!

Our additional philosophy is to market a "few exceptional" yachts on the wholesale level. Our immediate response and attention to detail produces more revenue for the owners and professional charter crews in our exclusive fleet of yachts. Our team is well positioned to produce results for your yacht through our proven marketing strategies that are carefully designed on a unique basis for each yacht owner's goals.


We begin with a close inspection of the yacht to assess the features and amenities that will make the yacht attractive to the retail charterer. Working in close concert with the crew, we then tailor the yacht's charter program and set a fair market value for the charter fee and suggest the best (or most marketable) cruising areas.

Our yacht charter marketing efforts to promote a new charter yacht listing begin with a flurry of activity and we enjoy the excitement in the community when we launch a yacht into charter service. Such measures we take are to:

  • Add your yacht to this Website and Central Fleet calendar, which is updated and emailed monthly to the brokers.
  • List your yacht in the MYBA database, which is a web-based multiple listing system used by all the prominent US and international charter brokers.
  • Broadcast an e-mail to over 400 charter brokers around the world introducing your yacht and crew.
  • Schedule and organize a mailing of your yacht's brochure, specifications and crew information to the worldwide brokerage community.
  • Schedule open houses for the agents to learn first-hand about the features of your yacht.

Once introduced to the worldwide brokerage community, there are a host of marketing strategies that will be employed over the course of each year.

We work diligently to fill your booking calendar by targeting advertising opportunities and trade show appearances.

Ask us for a Charter Marketing Program for your yacht and we will dedicate ourselves to maximizing your yacht's charter income potential.

 


"To Exceed Expectations with Professional Service in the World of Luxury Yachting."

© The Sacks Group Yachting Professionals, Inc. 2009

 

1600 SE 17th Street • Suite 418 • Fort Lauderdale • FL • 33316 • Phone:  954.764.7742  Fax:  954.523.3769
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